Sunday, January 17, 2010

Nielsen Accepting Participants!

Reminder if you are interested in becoming a Nielsen scanner sign up as it may max soon.

What is the Homescan Consumer Panel?
Homescan focuses on measuring consumer attitudes and behavior. The panel is made up of people just like you, whose opinions help manufacturers and retailers make decisions on what products to develop or improve.
Homescan is a p
art of The Nielsen Company, the world's leading marketing information provider.

How does it work?

As a panel member, Homescan will provide you with a hand-held scanner. Every time you or members of your household shop, you’ll use the scanner to scan the barcodes on all of your purchases. Then, once a week, you'll send Nielsen purchase information.

NOTE: Some readers love it and find it is a great way to earn a little extra! I have worked with Nielsen on radio surveys.

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